Felicity Fromholz

Chief Innovator

BIO
A true generalist in every sense of the word, Felicity is a jack of all trades and a master of quite a few. A 20-year veteran of the consumer goods industry she has worked with businesses large and small, in a variety of capacities including marketing, operations, sourcing and program management. Felicity has the intelligence and creativity to formulate new, fresh ideas and the ability execute them extremely well - all while analyzing the data behind what does and doesn't work for your business.

EDUCATION

MS, Applied Sociology, Texas State University, 2013

BAS, Applied Sociology, Texas State University, 2009

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FOCUS AREAS

Email Marketing, Health + Beauty Care/Beauty Aids, Salon

+ Subscription Box Commerce

SPECIALITIES
Email Marketing, copywriting, SEO, branding, business development, market research, merchandising,

e-comm, content creation, impact analysis, strategy, public speaking, product operations, sourcing, program and curriculum development, customer service training + sales.

GEEKS OUT ON
Skincare products, eyebrows, old-man pug dogs, foosball, sparkly things, thrifting, vintage, Lego, brunch, Hello Kitty + crochet.

Justin Gibson

Chief Envisioneer

BIO
Justin is a dynamic, intuitive, leader with over 25 years of broad entrepreneurial experience. He is a strong communicator with a progressive vision and proven record of success, refining designs + operations for multiple products/markets. He is also a central Texas area expert with broad experience and education in commercial and residential real estate. 

 

EDUCATION

MBA, University of Phoenix, Austin School of Business, 2011

BS, Urban + Regional Planning, Texas State University, 2000

Licensed Real Estate Broker, 2000

 

FOCUS AREAS

Sales & Operations, Retail, Vapor, Real Estate,

Strategic Design, Marketing

SPECIALITIES
Business development, operations, executive coaching, sales training, growth strategy, scaling, marketing, investment/diversification, efficiency planning, forecasting, business coaching, urban planning + design.

GEEKS OUT ON
Travel, architecture, interior design, sustainability, the Cowboys, historic preservation, thrifting, mid-century furniture + Lego.